Isona Admetlla Font
Sociologist and Cultural Manager. She is Lecturer, Consultant and Audience Designer. Born in Barcelona, she is based in Berlin since 2001 and is the Coordinator of the Berlinale-World Cinema Fund. Working for festivals, funds, universities and training initiatives internationally but mainly in Europe and Latin America, her areas of expertise include audience design strategies, evaluation of feature film and documentary projects as well pitch training and project development in the form of lectures, workshops, master classes or tailor-made programmes.
She is a member of the MAFF team at the Malaga Festival, Abycine and the Cantabria Film Commission and is regularly contracted by the BAM in Colombia and the DGCine in the Dominican Republic. As a project evaluator she has worked for the EU Media programme for Slate and Single Project among others. She is also EAVE Alumni of Marketing and Distribution and Audience Designer by the Torino Film Lab.
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