News

The three-day workshop, taking place October 19-23, 2026, in Prague, will introduce participants to the fast-evolving world of generative AI and its potential use in creative development. Through hands-on exercises, discussions, and experiments, they will learn to work with AI tools in a way that supports — rather than replaces — human imagination.

Participants will gain a solid understanding of AI tools, their potential, and ethical considerating. Participants will build practical skills through playful excercices, hackathons, and case studies. 


Participants will walk away with ready-to-use AI toolkit packed with practical workflows for everyday use and wil learn how to use AI for ideation, research, market positioning, pitch preparation and more. 

Guided by Experts

The program will be led by three inspiring tutors, each bringing a distinct perspective on storytelling and innovation:

Gerhard Maier (Germany) — story development expert and festival curator with a deep understanding of how audiovisual projects evolve from concept to audience. Gerhard will connect technological opportunities with narrative thinking and creative strategy.

Together, the participants and tutors will explore what happens when human imagination meets artificial intelligence — questioning, experimenting, and shaping a thoughtful, creative approach to the tools that are already changing our industry.

Dates and venues:

✺Workshop / October 19-23, 2026, Prague, Czechia 

APPLICATION DEADLINE: July 9, 2026